Environmental activists are also the typical white-washing guilt people, like throwing rocks at the mirror of their own. They drive more polluting cars, yet protested about pollution produced by airplanes.
My house use energy-saving light bulbs in every corner, energy saving AC with inverter (consuming only 125 watts when not condensing, 750 watts at start), and energy saving refrigerators. Not because we cared about environment first-hand (our house was built in 1994, way before global warming was a hipster thing). But we cared more about electricity bills, it's our TV & computer (500 watt PS sucking 100-350 W) that sucks most of the electricity.
Yet in 2008, when I go to Australia, I see that most houses still use the classic filament light bulb. It needs the government environmental/energy-saving agencies to send each houses free energy-saving light bulbs. I don't know why, but I get the impression that Australians do bitch a lot about environmental problem awareness than most countries I know of (I've been reading US news as well), yet they still somewhat reluctant to save energies at their own homes.
We are not better either, maybe I'm not an environmentalists. But I certainly don't want to breathe polluted air (contributed mostly from me by my car) and drink acid waters (mostly caused by my favorite subject, airplanes).
Indonesians mostly don't care about environments, all the government say about preserving the rainforests are utter bullshit. We lost a lot of natural habitat for wildlife at worrying rate, yet those face-saving corrupt politicians still debate with green peace regarding statistics and data they use to rebut the accusations.
No, you don't fucking need data and complex statistics, just go there and see for yourself and hear from the local people. Local mining companies already tried to spend some of their profits to re-plant and terraform the land after stripping it for coal. But the local government rejected the activity, and tell the people that they want to do it by themselves (citing land use plan and such) at the company's expense. When the company paid the expenses, those corrupt officials did nothing with the money. Later, when the issue arises, they just blame the company. Foreign companies are easy targets for such blaming, just like foreign countries and immigrants are easily blamed in US and Europe for their problems.